The Corona coup: How Constellation sells so much bad beer

By Kyle Stock

Article Reprintcorona

Constellation Brands (STZ), best known as a wine empire, is once again crooning about Corona. Last year it bought all of the Mexican brewery that makes the beer and the company that imports it to the U.S. The results have been intoxicating: Profit in the recent quarter almost doubled because of a surge in Corona sales.

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