This Facebook Feature Lets Advertisers Target Specifically by Race

According to the platform, you may exclude every race besides white.

by KC Orcutt

Article Reprint

(Photo; Dan Kitwood/Getty Images)
(Photo; Dan Kitwood/Getty Images)

Facebook has a current system in place allowing advertisers to selectively exclude Black, Hispanic and other “ethnic affinities” (as the company words it) from seeing certain ads, an option that white readers are not subjected to.

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