We Spend Half Our Waking Lives Consuming Media, And It Will Only Increase

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Article Reprintmedia consume

If it sometimes feels like all you do is stare at screens all day, you’re not imagining things. A media consumption forecast released by the global media agency ZenithOptimedia finds that people around the world are spending an enormous amount of time consuming media, and that the share of our lives devoted to that consumption is just going to keep growing.

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