The Forbes study notes that in 2013 LeBron James and Kobe Bryant led all American athletes with endorsement earnings of $42 million and $34 million, respectively. Those numbers are extremely impressive by themselves. They’re even more amazing when you consider that the total endorsement figure for the top 10 MLB players was $30 million.
That’s right, James and Bryant each made more than the top 10 MLB endorsers combined.
Business Insider produced a great graphic depicting the lopsided earnings:
Cork Gaines@CorkGainesFollow
LeBron James endorsements > Top 10 MLB players combined http://read.bi/1ljJg35